With Cooper Flagg, Shedeur Sanders and Travis Hunter off to the pros, here are the 25 athletes with the highest NIL ...

College football has entered an era of hyper-fluid rosters, seven-figure NIL deals, and a digital recruiting market that ...

The House v. NCAA settlement was officially ratified on Friday, clearing the way for universities to directly pay athletes ...

The multi-billion dollar settlement will create revenue sharing and NIL enforcement, but it won’t stop legal challenges to ...

The new EA Sports College Football game can help schools receive NIL money based on how often their teams are used by gamers.

Elijah Jeudy relaxed on a metal bench at his alma mater, Northeast High School, with his wife and son in the empty stands on ...

As schools prepare for the changes, here’s what the settlement means for Alabama. The most obvious change stemming from the ...

Michigan’s new star RB, Justice Haynes secures equity in Loom Juices, showing the future of athlete-brand partnerships in the ...

In College Football 26, schools get paid based on how often fans play as them, ushering in a groundbreaking NIL era.

Texas Tech softball coach Gerry Glasco said Friday after the WCWS that the focus on NiJaree Canady NIL deal is 'insulting' to ...

The House v. NCAA settlement has the state of college sports in a standstill as schools try to prepare for a murky future of paying players directly for NIL. Wi ...