A Walmart heiress is supporting nationwide demonstrations planned for this weekend, angering MAGA. Here's what happened.

Walmart heiress' ad is prompting backlash against the retailer despite it not being associated with the company.

At issue is a full-page New York Times ad, paid by Walmart heiress Christy Walton, highlighting upcoming protests.

Walmart is facing calls for a boycott from supporters of President Donald Trump after Christy Walton, a billionaire heiress ...

W hen Walmart shoppers opened The New York Times last weekend, they probably expected sale flyers, not a 650-word political ...

While the "No Kings Day" ad did not mention Trump by name, its emphasis was widely interpreted as a critique of his agenda.

Supporters of President Donald Trump are calling for a boycott of Walmart after a company heiress bought a full-page newspaper ad encouraging mobilizations for the June 14 nationwide No Kings ...

Right-wing X user Libs of Chicago sparked the fight. They were incensed by a March ad in the New York Times in support of the ...

No Kings Day is scheduled for June 14 ... "In other words, your mileage may vary on who will actually boycott depending on location and support for the president." ...